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TL;DR: Generally, each page should stick to one primary keyword and a handful of secondaries. Different page types call for a different approach to keyword selection and implementation. As always, it’s crucial to prioritise the user experience and avoid keyword stuffing. “How many SEO keywords should I use?” is one of the most common questions I hear from clients who are just getting started looking to boost their organic traffic for the first time. Like many things in market

TL;DR: Human-written content still generally outperforms AI-generated content in ranking and engagement. Gen AI can still be useful for scaling content fast, but total dependence on it comes with serious risks. A careful combination of human-written content and AI can help you scale your website quickly and still maintain a high standard of quality. Knowing how to use AI for SEO isn’t a requirement to be competitive just yet. However, early adopters are starting to see promis